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Universal Sports Ending Subscription Based Online Viewing

Published by
Chris Nickinson   on Jul 25 2012, 12:01 AM

The email below was distributed to UniveralSports.com subscription members this evening announcing a major shift in how users will access media on their site.

What does this mean?

If your cable or satellite provider carries the network you will be able to log-in and watch live and on-demand events free of charge. If you don't already get Universal Sports on your tv, you're out of luck as they will no longer even offer potential viewers the option to buy subscriptions for events.

How does this affect track fans?

You will no longer be able to watch Diamond League events and other track & field programs offered for online distrubition if you don't already have the channel on your cable/satellite programming.

What can you do?

Contact your cable or satellite provider and tell them you want Universal Sports.

Dear Fans of Universal Sports,

With more than 30 different sports and 25 world championships, Universal Sports Network is your destination to watch your favorite Olympic sports and athletes year-round including exclusive and live event coverage of the Vuelta a España, Giro d’Italia, Diamond League track and field, Kona Ironman, Alpine Skiing World Cup and world marathon majors each year.

This Friday, July 27th, our website will become fully authenticated which is a necessary measure in our efforts to continue to provide, and expand upon, the world-class sports content you have come to expect from Universal Sports.  Authentication, or verification, is the ability to login to our website using your current satellite or cable provider account to access live streaming content and online video on demand.

Effective Friday, all online live events and replays on demand will be available exclusively to DIRECTV, DISH and cable customers who have Universal Sports as part of their television package. Individual long-form events and sport packages will no longer be offered for sale online, but will be free to users who verify their subscriptions on our website.  There is no additional charge for this service and a customer’s subscription will not be affected. As always, anyone who visits our website can enjoy video highlights, photos and breaking news for free without authentication.

HOW TO WATCH EVENTS ONLINE
If you have Universal Sports as part of your television package and would like to watch an event online, all you need is to obtain a user name and password from your TV provider, and then follow a few simple steps to verify your account. The process is very similar to accessing live online coverage of the London Games through NBC’s Olympics Live Extra feature.

  1. Go to UniversalSports.com
  2. Click the tab “Sign-In With Cable/Satellite Provider” at the top of the homepage
  3. Select your provider
  4. Enter the username and password that corresponds with your account
  5. Click “Log In”

 

If you are unable to receive our network, contact your TV provider (via 1-800-55-GET-US orwww.IWantUniversalSports.com) and tell them you want Universal Sports in your channel lineup.  We operate independently and are separate from NBC Sports and its parent Comcast, and therefore television distributors negotiate with Universal Sports as they would any other network. Your continued support helps the process and I can assure you that your voices are being heard.

Our team is fully committed to delivering world-class and compelling sports content to our viewers through multiple platforms, and we are working hard to sign up additional providers to ensure distribution of our exclusive Olympic, endurance and adventure sports coverage. 

Thank you for your loyalty.

Sincerely,

David Sternberg
CEO, Universal Sports Network

 

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