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Collegiate Running Association

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Collegiate Running Association and RecoFit Announce Partnership

November 16, 2015 – Richmond, VA - The Collegiate Running Association (CRA), the leading organization in road, mountain and trail running for college students across the nation, announced today a partnership with RecoFit, a high-performance compression gear company based in Boulder, Colorado. The partnership will offer CRA members special pricing on RecoFit Compression Gear and provide product to the top finishers within the CRA Championship events held across the U.S.  

“We are thrilled to partner with RecoFit,” said Collegiate Running Association President and Co-Founder Steve Taylor. “RecoFit produces exceptional compression products made here in the USA.  This partnership will provide a benefit to our entire membership furthering our outreach and healthy lifestyle mission. As we come to the close of our second year we are beginning to extend our reach to companies who produce quality products our members can use to enhance their running and healthy lifestyle experiences. Like the Collegiate Running Association, RecoFit is emerging as a quality company with exceptional products and we look forward to working and growing together.”

Susan Eastman Walton, owner of RecoFit, commented, “Partnering with the CRA is exactly the kind of relationship we look to create to support young athletes.  By providing these collegiate runners with the tools to perform better, recover faster and prevent injury, we know we are keeping these athletes fit, strong and running to their best ability. ”

Trail, Mountain and Road Running are focal points for the Collegiate Running Association. As the first organization to offer prize money specifically for college students, the CRA has become a progressive leader in the sport. Last summer the CRA held the first Collegiate Trail Running National Championship in history, in conjunction with the newly created Indiana Urban Wilderness Run in Indianapolis, and also held the 2nd Collegiate Mountain Running National Championship on July 25 as part of the U.S. Championships in Bend, Oregon. Additionally, last March marked the second time that the Collegiate 10K Road Race National Championships were held within the Ukrop’s Monument Avenue 10K in Richmond, Virginia. The next event on the calendar is just six days away (November 22) when the first ever Collegiate Half-Marathon National Championships will be held within the 2015 Blue Moon Harbor Lights Half Marathon in Norfolk, Virginia.  

About the Collegiate Running Association

The Collegiate Running Association is a 501(c)3 non-profit organization founded November, 2013 with a mission to promote healthy lifestyles among college students by providing and expanding opportunities in the sport of running. Our vision is to offer national championship events in road, mountain, and trail running with prize money specifically reserved for college students that will be open to all college students enrolled in at least one class.

In our first year (2014) the CRA held two national championship events with $16,000 in prize money reserved for college students: a 10k Road Race held within the Ukrop’s Monument Avenue 10k in Richmond, VA, and a Mountain Race held in conjunction with the USATF Mountain Running Championships in Lincoln, New Hampshire. Combined, these events saw college students representing 150 colleges and universities compete.

In 2015, the CRA will host four national championship events offering $32,000 in prize money open to all college students, including two road races, a trail race, and a mountain race. To learn more, visit the CRA National Championships page.

About RecoFit

RecoFit Compression Gear makes quality compression apparel using Resistex™, a technical performance fabric embedded with carbon. RecoFit’s graduated compression improves leg circulation to deliver oxygen to working muscles, decreases damaging vibration, helps muscles warm up faster to prevent injury, and helps to delay fatigue. The products are designed and tested by athletes in Boulder, Colo., and are manufactured in the USA.

Recofit.co, @recofit, facebook.com/recofit, RECOFITCOMPRESSION, [email protected]

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